According to the BBC website, digital media is now seen as “mainstream”. No idea what makes something mainstream but seems to me that downloading (whether legal or illegal) has been “mainstream” for some time. Yes – I accept that some will still prefer the look and feel of physical media (my mum still rues the downfall of vinyl) and will inevitably remain with die-hard intransigence committed to buying from the high street BUT do we really think that CDs etc have a future? As we all look to access digital media on the move and with the slow but eventual role out of 4G – the CD has little value other than nostalgia. HMV simply failed to adapt and whilst it is sad to see another house hold known brand bite the dust, businesses that fail to adapt will inevitably fail. So it is with sadness that I say RIP HMV and thank God that Spotify is coming to Windows 8!


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